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Why Patient Engagement Needs to be Rewired

Ann Barnes

Ann has served as President and CEO of MedData since 2013.

The following is an excerpt from a LinkedIn post by MedData, president and CEO, Ann Barnes. You can read the entire post on LinkedIn.

I hear the term “patient engagement” thrown around a lot these days, but what exactly does it mean?

The most common definition seems to be “engaging patients in their healthcare decisions to be healthier and have better outcomes,” but unfortunately many hospitals and physicians still operate as if it’s only to engage patients at the point of care. It’s almost as if patients stop being patients after their visit. But the visit is only one small piece of the overall patient experience. Before, after, and in between, most patient interactions are often NOT with physicians and nurses – they’re with administrative or billing staff who may have no knowledge of the rest of the patient experience. How can organizations continue to engage patients when they are not onsite?

This Post Has One Comment
  1. Ms. Barnes, your post on “Engagement” of the Patient from July 28, 2016 is the very subject I have been preaching since my enrollment in Obamacare is 2014. I have been on both sides as a Self-Pay and an Insured patient. Instead of insurance companies dictating a blanket premium for my care – whether I have improved my health or not – I have a vision and passion to campaign a “Rewards Tiered Premium” culture. As you mentioned in your article the patient has no “Reward” partnership with their insurer to continue their home/after hospitalization care. As I sit and listen to what our Politicians in Washington are saying about repeal/replace it is all on the Patient – how about we think outside the box and place a little blame on the insurance provider and our Medical Professionals to become more involved in the Patient’s SUCCESSFUL health plan? Talk about my proposal of a “Reward” insurance premium plan. I had Open Heart Surgery in 2003 to remove a blood clot from my left ventricle. All the Medical Professionals were amazed of this phenomenon, yet I am penalized when I attempt to acquire insurance. Oddly enough this phenomenon occurred while I was working in a hospital for the Patient Advocate office qualifying Self-Pay patients for alternate payer reimbursement. I should have died from this phenomenon, but I believe God had a plan for my talents. I welcome a referral of this message to further my vision, names of persons or organizations to contact. Thank you, Sally Smith

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